Let’s look at examples of e-commerce from various niches. This will allow you to see how deeply e-commerce has integrated into our modern life.
E-commerce trading platforms
Earlier we mentioned the giants of e-commerce – Amazon, eBay, Etsy and others. Each of them has its own specifics. eBay sells both new products and antiques, used items and all sorts of things. Etsy’s specialty is handmade goods – toys, clothes, furniture and so on. On Amazon, large companies and small family businesses sell exclusively new products, sending wholesale lots of goods to Amazon warehouses. On the one hand, these companies provide a convenient universal platform for trading. And on the other hand, they attract and distribute a large number of buyers who know that these platforms “have it all”.
Online stores
There are many online stores that offer products exclusively from one category or brand of the company. Having your own website adds credibility to your business. But it should also be user-friendly and have a well-thought-out design. In addition, in order to find your customers, you need to work on search engine optimization and advertising. Get some help from ecommerce web design agency.
The online pet equipment store Bronze Dog offers customers to choose products from different subcategories, learn about new products and promotions, and view the most popular products on the site. When entering the site, the store segments customers into retail and wholesale using a pop-up window.
E-commerce Streaming platforms
Thanks to streaming platforms, people can consume their favorite content, such as movies, sports, and concerts, at a convenient time from a convenient device. Netflix is the most popular streaming platform in recent years. It provides 30 days of free unlimited viewing of movies and TV series, as if “hooking” users. After the expiration of the term, the platform offers to subscribe, which is already harder to refuse than at the beginning. During the pandemic, platforms for broadcasting concerts, master classes, and competitions have also gained popularity. LiveNow, for example, offers a lot of content on fitness and yoga, baseball games, and virtual concerts from outstanding artists like Dua Lipa and Gorillaz.
Online banking
This area of the economy has also been digitalized. Today, people all over the world transfer money directly from an app on their phone. In addition, they pay in stores using QR codes connected to the app. Here is the website of the Ukrainian bank Privat24, which allows you to manage your finances, pay for utilities, services, entertainment, insurance, and all possible banking transactions without leaving the screen.
E-commerce Job search sites
Here, companies can publish vacancies, and job seekers can leave their resumes. Vacancies can be sorted by city, expected salary, type of employment, and other parameters in order to save time for employers and job seekers with an accurate search. In fact, Ecommerce web design agency can help your e-commerce’s design.
Online Galleries
These services help artists find buyers and collectors add to their collections. Artists can post their works and set a price according to the platform’s recommendations. Besides, they are required to send the work by mail on time. For this, the platform takes a 30% commission from each purchase.
E-commerce Delivery Services
These services allow you to quickly order and deliver food from restaurants using an app. Popular brands in the delivery niche include Glovo, Raketa, and Uber Eats.
E-commerce Booking Services
These services help people book concert tickets, book plane seats, accommodation, restaurant tables, and more. One of the most successful brands in this niche is AirBnB. This service allows you to find accommodation in advance in different cities around the world according to your budget and comfort requirements. Leave it to the professional ecommerce web design agency.
Membership Business
You’ve probably heard of Patreon. On this platform, musicians, artists, bloggers, podcasters monetize their creativity. Fans of this creativity can become donors, subscribe to content from certain creators and pay a certain amount monthly.
E-commerce services
They help create and run a business on the Internet, automate various business processes. For example, SendPulse provides tools for creating email newsletters and chatbots on Facebook, Telegram, Instagram, WhatsApp. In other words, this service covers the process of communication with leads and clients. Tilda allows you to create a website and landing page for attracting leads without knowing the code.
You have already learned a lot about e-commerce. Let’s finally find out where to start your online business.